Hi, it’s nice to meet you

I’m Nicole (my friends call me Sara) and I am a data-driven strategist with an eye on branding and the heart of a storyteller.

This site showcases my favorite projects and the work I’m most proud of. There’s even a spot for work that no one asked me for.

You’ll find the writing they did ask me for on Sapling, the Wirecutter, xoJane, Nerd Wallet, and so many more.

Drop me a line, I’d love to work with you.